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Google is currently the most used search engine in the world and as a result if you wish to get maximum use and benefit from your website you should understand how you can best optimise your site for Google. To help you better understand what Google expects they have setup a Webmaster Guideline which can be found here GOOGLE WEBMASTER GUIDELINES |
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Search engine optimisation (SEO) is a continual battle against your competition. You may be number one today, but tomorrow your competition may implement a new strategy and push you down the ladder. This constant race to the top is one of the least understood factors of SEO. Many clients believe that once they have achieved [...]
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A short Video interview on MSNBC that discusses the basics of Search Engine Optimisation. |
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The first step in Search Engine Optimisation SEO
Google is the #1 used search engine in almost every country, and should be your first effort in registering your website to the search engines. To submit your URL to Google, simply do a Google search on "URL submit," or click the link below. This should pull up a page to submit your URL. Submit away!
 Google Submit URL Page |
Google has released a ‘Search Engine Optimization Starter Guide‘ for website owners who want to improve their website’s ability to rank in Google’s search engine. The guide is mostly focused around on-page optimisation, and briefly talks about link building strategies. It is our experience that Link Building strategies are the real key to SEO. Reviewing this guide reaffirmed to me that our on-page optimisation strategy is on target and is best of breed industry standard By implementing the recommendations provided by Google in this guide you will definitely setup your site to rank for competitive keyword phrases, and you may even rank for less competitive phrases. Remember as mentioned, a link building strategy built on multiple pillars forms up to 95% of a solid SEO strategy. You can learn more about link building by reading our next article. |
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